Isole Borromee Isole Borromee

18 March 2022

The season of the camellia, “lady of Isola Madre”

The season of the camellia, “lady of Isola Madre”

Celebrated by poets and writers all over the world, considered a symbol of immortality in ancient times, chosen by Coco Chanel as a decorative motif in her creations, in the language of flowers it is “the bearer of perfect beauty and superiority”. Giving it as a gift is a message of esteem. Such is the camellia.

The camellia is the protagonist of the first blooms in the gardens of Isola Madre, an exotic and spellbinding corner on the Piedmontese side of Lake Maggiore, which Gustave Flaubert described as “the most voluptuous place I have ever seen in the world”.

Isola Madre today houses a rich collection of old camellias: around forty varieties accompanied by hybrids such as the camellia japonica ‘Mitronesson vera’, hybridised before 1840, the camellia japonica ‘Gloria delle Isole Borromee’ and the ‘Gloria del Verbano’.

The passion for camellias goes back a long way: the botanical garden on Isola Madre was one of the first in Italy to host this extraordinarily elegant flower, which is given a picturesque “Camellia Bed” here, flowering earlier – between February and April – than in the nearby lakeside areas. It was Giberto V Borromeo and his son Vitaliano IX Borromeo, then a renowned naturalist, who wanted to cultivate the camellia in the late nineteenth century in this Eden where some specimens have grown to the size of small trees.

While the colours range from white to pink and every variety of red, only a few types of camellia give off a very delicate scent. The opportunity to admire them up close in all their splendour is the opening of the botanical gardens of the Borromean Islands from 18 March. In addition, on the morning of Sunday 27 March, Isola Madre welcomes visitors as part of the 54th Camellia Exhibition at Villa Giulia on Lake Maggiore, for the initiative called “Camellias in collection. Guided tours of gardens with camellia collections”. A tour organised by Valeria Sibilia, President of the Verbania Garden Club, and botanical expert Carola Lodari.

The beauty of the camellia inspires the Terre Borromeo line of accessories and souvenirs, available in the e-shop: from prints to postcards, from kits with exercise books, pencils and bookmarks to cosmetic items with camellia oil, which is precious for its light consistency and moisturising and anti-ageing properties.

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Il borgo si anima, le strade e i giardini si riempiono di profumi e colori.
Da oggi, Terre Borromeo ti aspetta per vivere nuove esperienze nella magnifica cornice del Lago Maggiore.
Visita il nostro sito al link in bio.

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The hamlet comes alive, the streets and gardens are filled with scents and colors.
From today, Terre Borromeo is waiting for you to enjoy new experiences in the magnificent scenery of Lake Maggiore.
Visit our website at the link in bio.

#TerreBorromeo #IsoleBorrommee #BorromeoExperience
#LagoMaggiore #Italia #Stresa
Prendiamo in prestito le parole di Gustave Flaubert con cui racconta il Lago Maggiore. Commenta con un aggettivo che attribuiresti a questa meravigliosa destinazione.

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Let us borrow the words of Gustave Flaubert with which he depicts Lake Maggiore. Comment with an adjective you would attribute to this wonderful destination.

#TerreBorromeo #IsoleBorrommee
#BorromeoExperience
#LagoMaggiore #Italia #Stresa
Eleganza, natura e cultura: il Teatro Massimo è lo scorcio ideale per una foto ricordo della tua visita a Isola Bella.
Ti aspettiamo a partire dal 16 Marzo.

Crediti Fotografici: @susy_mezzanotte_photog 

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Elegance, nature and culture: Teatro Massimo is the perfect spot for a souvenir photo of your visit to Isola Bella.
We are waiting for you from March 16.

Photo credits: @susy_mezzanotte_photog 

#TerreBorromeo #IsoleBorrommee
#BorromeoExperience
#LagoMaggiore #Italia #Stresa
“Il Pellegrino” ha terminato il suo viaggio! 
Il quadro è arrivato nel Museo di Santa Giulia a Brescia per la mostra: “Miseria&Nobiltà. Giacomo Ceruti nell’Europa del Settecento”. 🖼

Nelle sale di Palazzo Borromeo verrà esposta una copia fino al ritorno dell’opera originale. 🎨

Rivivi con noi il suo viaggio!
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“Il Pellegrino” ended its travel!
The painting has arrived in the museum of Santa Giulia in Brescia for the exhibition: “Miseria&Nobiltà. Giacomo Ceruti in eighteenth-century Europe”. 🖼

In the halls of Palazzo Borromeo a copy will be exhibited until the return of the original one. 🎨

Relive the journey with us!
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#terreborromeo #PalazzoBorromeo #lakemaggiore #lagomaggiore #BorromeoExperience #storia #IsolaBella #IsoleBorromee